Do you need to stage your house?

Have you ever noticed some houses sell really fast, while others, that look great sit on the market, even after several price reductions?  It happens all the time.

I always recommend to stage your home.  Home staging in Austin is important – we are seen as a fun and quirky city, and lots of people want to move here from all over the country.  Whenever somebody moves, they want to enhance their lifestyle, even if just a little, and their new house needs to look the part.

Most people think that staging only needs to happen to vacant homes, ones that have any furniture in them.  But that’s not true.  While adding furniture to an empty house helps homebuyers visualize where things will go, it is helpful to stage houses that are currently being occupied, too.

Of course, you can hire a home staging company, or you can do it yourself

One thing I’ve learned is staging a house, is beneficial, regardless of how it looks when you live there.

You could be Jeff Lewis, and your home might be perfectly decorated and featured in magazines, but home buyers.  But buyers are different than residents, and look for different things when previewing homes to buy.

I’ve walked into so many homes that look absolutely perfect when we begin the selling process.  The floors are great, the colors on the wall are just so, and the place is very well decorated.

However, as we live in a home, we personalize it, and make it our own.  We put up framed photos of our family on the walls, stacks of our favorite moves collect near the TV, and our bathroom counter is covered in personal products that we use everyday.

All these little items, and many more turn off buyers.

Let me put it a different way.

Home stagingI love staying in hotels.  Especially well decorated places like the W.  I’ll bet you do too.

Next time you stay at a hotel, either a fancy one, or something else, take a look around as soon as you enter the room.  Not only will you notice that there isn’t anything extra in the room, but you will also notice that there are places for you to “unload” all your stuff.  The table tops are free of any items, leaving you room to put down your suitcase.  The nightstand is empty, so you can put down your watch, and water bottle.  The bathroom has lots of space for you to use.

Your house, when you are selling it needs to be like a vacant hotel room.  Nothing valuable in it, and lots of space for people to imagine their things going.

This is Home Staging while you still live in the home.

Current conditions in Austin’s housing market

Right now, in Austin, we are in our 22nd month of declining inventory.  Yep, that’s right.   There aren’t enough houses to go around. (as of September 2013)

Usually, in a regular market there is about a six month supply of houses for sale.  That means at the average rate of selling a house, and if no new houses are added to the market, there are enough to last 6 and a half months or so.

A six month supply means there is probably the perfect house out there for you to choose from.  One in the neighborhood you want to live, in the style you want and of course the proper size for your lifestyle and family.

But this year, 2012, Austin is at half that – a 3 month supply of houses for sale, and it’s decreasing.

Why?  Because everybody wants to move here.  There are tons of great jobs, opportunities, and things to do.  Austin is all over the news, in the best possible way.

On a recent trip, a realtor friend of mine went to Vegas for a short vacation to get away from work, and wherever he went, once people from all over the country found out he was an agent in Austin, all they wanted to do was talk about houses.  So much for a relaxing vacation for him.

So, back to my original topic.  Why don’t you need to stage your house to sell it?

Should I stage my house?

Staging a roomBecause the Austin market is a sellers market right now.  There are more buyers than sellers.

Remember the basics of supply and demand?  Yep, it’s that simple.  Less houses on the market mean they will sell for more, and we’ve been seeing housing prices creep up and up.

But not because they are priced higher from the start.

Studies have shown that when a house is overpriced from the beginning it sits for much longer on the market.  MUCH longer.  It’s better to price it accurately and in line with the other homes in the area.

I’m really good at determining how much your house should sell for.  I know all the houses in your area that are for sale.  I’ve been in most of them.  I know which ones have hardwood floors, or updated kitchens, or views of the lake or downtown.  If you want to contact me, I can tell you more.

The same studies show that when a house is priced correctly from the beginning, and you are in a seller’s market, multiple offers are common and even bidding wars can happen.  Trust me, you want me on your side when this happens.  I’m a great negotiator, and I have connections with realtors all over town.

Instead of staging, I encourage you to talk with me about evaluating the price of your home, and pricing it to sell quickly.  I’ll work with you and provide you with realistic numbers that will get your house sold – FAST!  Give me a call, and let me tell you more.

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